About the role
Student Assistant Marketing & Communications supports the USF International Admissions team with activities within and emanating from USF that build awareness and drive student recruitment from global markets to the University of South Florida. Serving in this role is an excellent opportunity to build a portfolio of real-world marketing work, to develop excellent communication skills, and to share your enthusiasm for USF with prospective international students and their families. This position is line managed by the Marketing & Communications Officer, International Admissions.
This position will focus on marketing, design, and communications projects that support the goals and mission of USF World as a whole and specifically International Admissions. Duties and responsibilities may include:
Assist in developing and executing marketing strategies that drive international student enrollment and promote a globally friendly campus.
Design digital and printed marketing collateral in response to requests from International Admissions and global markets.
Create content for e-publications and social media channels.
Assist in building email marketing communications for multiple audience profiles.
Support virtual and in-person recruitment events, webinars, and online information sessions.
Contribute to USF brand awareness by representing USF in a professional manner.
Minimum: Current degree-seeking student at USF.
Special Skills Necessary: Proficiency in Adobe Creative Suite, particularly Photoshop and InDesign – portfolio required. Canva experience – intermediate skills – portfolio required. Basic knowledge of HTML and CSS, or experience formatting content for websites and email campaigns. Exceptional writing and editing skills in English. Detail-oriented with strong project management skills. Self-starter who works independently with limited oversight and meets tight deadlines. Ability to communicate with individuals from a wide range of linguistic, ethnic and cultural backgrounds and understanding international students’ needs. Proficiency in a second language other than English is not required, but helpful. Motivated, resourceful, coachable and a student who is excited to share the USF experience with others.
The University of South Florida is a top-ranked research university serving approximately 50,000 students from across the globe at campuses in Tampa, St. Petersburg and USF Health. In 2025, U.S. News & World Report recognized USF with its highest overall ranking in university history, as a top 50 public university for the seventh consecutive year and as one of the top 15 best values among all public universities in the nation. U.S. News also ranks the USF Health Morsani College of Medicine in the highest tier, placing it as one of the top 16 medical schools in the nation and inside the top 10 among public universities. USF is a member of the Association of American Universities (AAU), a group that includes only the top 3% of universities in the U.S. With an all-time high of $750 million in research funding in 2025 and as a top 20 public university for producing U.S. patents, USF uses innovation to transform lives and shape a better future. The university generates an annual economic impact of nearly $10 billion for the state of Florida. USF’s Division I athletics teams compete in the American Conference. Learn more at www.usf.edu.