About the role
Own and grow Zulay Kitchen’s entire TikTok presence, with a strong focus on TikTok, content strategy, creators, and affiliate revenue . This person will be responsible for building the strategy, identifying winning creative, growing our creator/affiliate network, and turning TikTok into a major revenue channel. Key Responsibilities: Own the overall TikTok and TikTok Shop strategy. Develop creative concepts, hooks, trends, and content strategies that drive views and sales . Recruit, onboard, and…